Lima, Cusco SMEs export products via e-commerce to U.S.

Lima, Cusco SMEs export products via e-commerce to U.S.

Lima, Cusco SMEs export products via e-commerce to U.S.

10:57 | Lima, Nov. 16.

Twelve small and medium-sized companies from the Peruvian cities of Lima and Cusco made their first shipment of products to the United States —via e-commerce— for a value of US $200,000, Peru's Exports and Tourism Promotion Board (PromPeru) has reported.

In this first shipment, SMEs sent natural products such as snacks, beverages, dried fruits, chocolate, coffee, alpaca fur clothing, garments for women and children, jewelry, and home decor items, among others.

On this occasion, sales were made through Amazon, which is among the main companies in the North American market.

PromPeru-supported entrepreneurs —who use this tool— have the advantage of relying on a preferential rate for courier delivery, along with a distribution center for e-commerce.

Likewise, the exportable offer is articulated with the main e-marketplaces and online channels of said country.

Sales are projected to increase in November, taking advantage of the year-end sale campaigns such as: Thanksgiving, Black Friday, Cyber Monday, as well as —of course— Christmas and New Year holidays.

U.S. e-commerce

The twelve SMEs are part of the E-Commerce United States Program, which contributes to increasing and diversifying exports to that market, through digital channels and in collaboration with the main foreign electronic platforms.

This initiative is aimed at SMEs throughout the Inca country. It includes training, assistance, and commercial promotion activities developed by PromPeru and its commercial office based in Miami.

It must be noted the e-commerce program is part of the internationalization strategy recently launched by the Foreign Trade and Tourism Ministry, called Mipyme al Mundo (micro, small, and medium-sized enterprises to the World) Program, which focuses on the consolidation of MSMEs, through the efficient and articulated provision of services for the development of its export capacities, and access to market-positioning mechanisms.

Towards 2021

For Peru's Independence Bicentennial (2021), the offer of 1,000 SMEs is projected to be articulated in the main international e-marketplaces, as well as to reach US$500 million in cross-border e-commerce sales.


Published: 11/16/2019
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