12:55 | Shanghai (China), Dec. 4.
A group of 29 food export companies and tourism service operators secured commercial commitments worth US$8 million at China International Import Expo (CIIE)
—the biggest import fair in the Asian Giant— the Exports and Tourism Promotion Board (PromPeru) reported on Wednesday.
"Our participation was productive. Quinoa
, prawns, coffee
, sacha inchi, chia, kiwicha, chestnuts and chocolate were the most popular Peruvian products among Asian buyers," PromPeru
's Executive-President Luis Torres affirmed.
He explained that China is a valuable ally when it comes to closing big deals and boosting exports, as well as tourist destinations across Asia.
Peru's participation at CIIE —held in Shanghai on November 5-10— was part of a Peruvian delegation's tour to Asia, which included a stop in the cosmopolitan city of Dubai (United Arab Emirates), with the aim of positioning the Inca country as a provider of quality products while promoting its tourist attractions.
Conquering new markets
In addition, PromPeru and T-Mall —China's main online venue for big brands— signed an agreement to increase Peruvian products' presence in Asia.